Hardly any streetwear brand embodies do-it-yourself mentality and progressive design like iriedaily from Berlin. Similar to gloryfy, iriedaily was born from a small idea, a huge amount of heart and soul and great stamina. Being different is what the
Kreuzbergers deliberately take up the flag with their ubiquitous slogan STAY DIFFERENT. This also applies to gloryfy – because with our unbreakable glasses and unique technology, we are definitely “different” from the rest of the eyewear industry.
“We are very excited about the collaboration with gloryfy. Just like us, gloryfy stands for DIY spirit, innovation and production in Europe. STAY DIFFERENT meets STAY UNBREAKABLE. It couldn’t fit any better,” says Denise Graff, Head of Marketing at the Berlin streetwear label.